Sizing Guide

Find Your Perfect Fit: Heuloria Size Guide

Choosing the right size is important for both comfort and fit. Please select your dress based on your actual body measurements rather than your usual clothing size.

Heuloria offers both Standard Size and Free Custom Size options for made-to-order dresses.


1. Standard Size or Custom Size?
Standard Size

Choose a standard size if your bust, waist and hip measurements closely match one size in our size chart.

Our standard sizing is available in:

  • Regular Sizes: US 2–16
  • Plus Sizes: US 14W–26W

Please note that bridal and formal dress sizing may differ from your everyday clothing size. Always compare your actual body measurements with our size chart before ordering.


Custom Size — Free

If your measurements do not closely match one standard size, you can select Custom Size at no additional cost.

Your dress will then be made according to the body measurements submitted with your order.

Custom sizing is especially recommended if:

  • Your bust, waist and hip measurements correspond to different standard sizes.
  • You fall between two standard sizes.
  • Your height or body proportions differ from our standard size chart.
  • You would like the dress length adjusted according to your measurements.

Important: Custom sizing helps us make the dress according to your submitted measurements, but minor local alterations may still be necessary depending on body shape, dress construction, fabric and personal fit preference.


2. Standard Size Chart

Compare your Bust, Waist, Hips and Hollow to Floor measurements with the chart below.

If all of your measurements closely match one size, choose that standard size. If your measurements fall across different sizes, we recommend choosing Custom Size rather than simply selecting the largest size.

Heuloria US wedding dress size chart


3. What If I Am Between Sizes?

If you are between two sizes, first compare your bust, waist and hip measurements with the size chart.

If your measurements do not closely match one standard size, we recommend selecting Custom Size. Custom sizing is available at no additional cost.


4. Need Help Taking Your Measurements?

For step-by-step instructions on measuring Bust, Waist, Hips, Shoulder Width, Armhole, Bicep, Wrist, Sleeve Length, Hollow to Floor, Height and Heel Height, please see our Measurement Guide.

For custom-sized dresses, please carefully check all measurements before submitting your order, as production will be based on the information you provide.